Precious Platinum

Platinum Qualities- Learn About Platinum and Other Metals

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Platinum & other metals

Not all white metals are equal. Did you know that white gold is an alloy created using yellow gold? To keep its white color white gold will usually need to be re-plated, whereas platinum is naturally white and will never fade or tarnish.

Compare the properties of platinum with other metals in the chart opposite.

  • Platinum is a naturally white metal which will not change color over time
  • Platinum does not change shape so your jewelry will last a lifetime
  • Platinum's durability means precious stones are held securely for a lifetime - in fact platinum prongs are often used in rings made of less durable metals
  • Platinum is incredibly dense so it feels a lot heavier than other metals - a platinum ring would be around 40% heavier than the same ring made from gold
  • Platinum is usually 95% pure in jewelry (compared to 75% for 18k gold)
  • Platinum is naturally hypoallergenic, so it can be worn every day

You can identify a piece of platinum jewelry by its hallmark - a symbol or mark to indicate that it is high quality platinum. Have a look at the Design Features section to find out more about platinum jewelry hallmarks.

This chart outlines some of the additional factors to consider when making the choice that’s best for you. Rollover and click to reveal more information.

The metal Platinum White Gold
(14kt/18kt)
Palladium
won't change color
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Unlike white gold, platinum is a naturally white metal which will not change color over time
won't wear away
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Platinum does not change shape and loses very little metal to everyday wear so your jewelry will last a lifetime
holds diamonds securely
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Platinum’s durability means precious stones are held securely in place for a lifetime - in fact platinum prongs are often used in rings made of less durable metals!
feels significant
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Platinum is incredibly dense – at least 60% heavier than other precious metals
is pure
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Platinum is usually 95% pure in jewelry (by comparison 18 karat gold is 75% pure and 14 karat is 58.5% pure)
is hypoallergenic
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Platinum’s purity makes it naturally hypoallergenic, so even sensitive skin can wear platinum jewelry every day
is rare
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Found in very few places around the world, platinum is 30 times more rare than gold
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